Channel Marketing Support

A Creative Channel Marketing Agency for B2B Technology Companies

Bring Your Channel Marketing Ideas To Life

When it comes to channel partner marketing support, you know that your lack of time and resources can seriously hinder your ability to execute on your goals and ideas. Compound that with the pressure to meet sales team expectations (and your own!) and the sometimes lack of clarity about how to implement those ideas and goals, and suddenly getting things done can feel like an insurmountable challenge.

Simply put, you love your job, but some days the stress can be . . .  a lot.

That’s okay. Take a deep breath. You can reach your channel partner marketing support goals. We’re here to help.

TDZ is a Creative Partnering™ agency that can expand your operational bandwidth, help you achieve your goals, and bring your innovative ideas to life. We’re a creative channel marketing agency that prioritizes peace over panic and activation over stagnation. We are dedicated to your success and share your commitment to channel marketing engagement. You don’t have to do it alone.

Let's Talk

Are you looking for an extension of your team to help you achieve more? We’d love to talk about your projects and ideas! Contact our channel marketing agency today to get started.

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What We Do At TDZ

At TDZ Creative Partners, we work with leaders in enterprise technology companies—both on the channel marketing and channel sales sides—to help them formulate solutions for challenging and unclear situations and execute on their content and deliverables, fast.

Our clients have established partner programs led by channel experts. Our goal is to help you be seen as the innovator-achiever within your company that you truly are. This is what we mean by serving as “creative partners.”

Creative partnering means we approach problems of operational bandwidth, lack of creative energy, and gaps in channel partner engagement and content without judgment. We roll up our sleeves to work alongside our clients with a commitment to future and continuous improvement. And while we’re highly tactical in our partner marketing deliverables, our level of investment in your success means you never feel like we’re just another vendor.

We’re here to help you. You understand better than anyone your business, your role, your needs, your channel, and your programs. We help you find—and when you already know, fill—the gaps in your B2B marketing content (whether to-, through-, or for-partner) and channel partner enablement materials.

What else makes our channel marketing agency different?

Unlike other agencies, we don’t work with competing technology product lines and service offerings. It’s an important value for us. We dedicate ourselves exclusively to our clients’ success and growth. It’s also why you won’t see client logos on our website: while we’re happy to provide references once we’ve established a relationship, we hold our clients’ challenges in confidence.

I work with TDZ as an outside agency because you understand the brand better, I can email you directly, and it's always positive working with you guys. You’re my first choice.

Marketing Program Manager

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Channel Marketing

Create channel-specific or co-branded marketing assets and demand gen campaigns to drive sales.

Alliance Marketing Icon

Alliance Marketing

Launch joint alliance partner campaigns and enable channel sales to promote and sell a joint solution.

Partner Program Support icon

Partner Program Support

Achieve your channel sales goals with effective partner program communications marketing.

PRM Management and Support icon

PRM Management and Support

Maximize the value of your PRM system to ensure channel partners are supported and engaged.

Your Creative Partners

As your channel marketing agency, TDZ operates as an extension of your team to address any bandwidth, knowledge, or creativity gaps. These are the areas we support—allowing you to achieve more by freeing you up to do the things that only you can do.

Working with you is a partnership that goes both ways.
 

Worldwide Partner Marketing Leader

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  • Videos, animated or live action
  • Brochures and conversation guides
  • One-pagers for products or promos
  • Digital ads/web banner ads
  • Blog posts
  • Web copy for brand/buy pages
  • Social posts
  • Email newsletters
  • Email templates
  • Infographics
  • Podcast support
  • Partner marketing plan deliverables
  • Outsourced project management
  • Webinar presentations

 

  • Campaign logos
  • Presentations
  • Campaign project plan templates
  • Outsourced project management
  • Content support and strategy
  • Demand gen content
  • Partner portal launches
  • Campaign overview one-pagers
  • Sales incentives one-pagers
  • Alliances campaign support

 

  • Partner program guides
  • Brochures and leave-behinds
  • Sales conversation guides
  • Partner recruiting presentations
  • Videos, animated or live action
  • Sales incentives guides
  • SPIFF or other incentives one-pagers
  • Promotional items
  • Partner onboarding presentations
  • Joint business planning presentations
  • Deal registration program guides
  • Training videos, animated or live action
  • Sales playbooks and selling guides
  • Joint value proposition one-pagers
  • Battle cards
  • Demand gen campaigns
  • Door openers
  • Co-brandable marketing assets
  • Data insights for better decisions
  • Actionable data for SPIFF planning
  • Monthly and QBR presentations
  • Pricing analyses across resellers
  • Ecommerce analysis and product updates
  • Partner portal reporting
  • Campaign reporting
  • Channel content audit   

What Can We Achieve Together?

Whether you need to cross a project off your channel marketing list (finally!) or explore how you can get more done overall, your first step is to reach out. It’s time to find more peace of mind and greater operational bandwidth. At TDZ Creative Partners, we can help.